Hook Not One Of Fast Company’s 50 Most Innovative Companies.


Once again Hook was snubbed by Fast Company. The new issue, with the coveted list of the World’s 50 Most Innovative Companies, arrived and surprisingly we were not in the list with Team Obama, Google, Apple, Amazon, Hulu and Crispin, Porter + Bogusky. We’re perplexed as to why Fast Company didn’t even call us to ask what type of innovative ideas we where up to. We tore a billboard in half. We direct mailed iPods.  We created spoke cards for a law firm. 

Phil, a Partner at Hook, had this to say, “Once I found out Hook was not on the list, I used the magazine in an innovative way to  level my wobbly desk.” 

Maybe we didn’t get the memo from Fast Company. Maybe the email got bounced back. Maybe it was an oversight on Fast Company’s part. In any event, we’ll let you know if we get an apology.


~ by hookusa on February 13, 2009.

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